Standard events
Standard events are those that are available in Growmatik by default.
Form sign-up
When someone submits a form on your website. This form can be a third-party form, an embedded form, or a form residing in a popup.
Tag
When a tag is applied or removed from a person on your contacts.
Website activity
These events fire when a person interacts with your website. Here is the list of events that are available in this category:
City: Visitor’s location by city
Region / State: Visitor’s location by state or region
Country: Visitor’s location by country
Query parameters: Visitor’s UTM parameters included in the the URL they used to access your website.
Redirected from: When a visitor enters your website from an external URL.
Page / Product visit: When a visitor views a specific URL in your website.
Device: When a visitor accesses your website through a specific device including desktop, mobile and tablet.
Time spent on site: When a visitor spends a certain amount of time on your website
Away: When a person doesn’t visit your website for a certain period of time.
Email activity
Opened email: When a person opens an email sent by Growmatik
Clicked email: When a person clicks on any link in the email sent by Growmatik.
Unsubscribe from email: When a person unsubscribes from your email list.
Birthdate
This event fires when it is your audience’s birthday or it is approaching.
Checkout started
When a person starts the checkout process at your online store. You can target more specific events within this category including:
Products in cart: When certain products are added to the cart.
Product category in cart: When products from a certain category are added to the cart.
Product tags in cart: When products with certain tags are added to the cart.
Cart Subtotal: When the cart subtotal is a specific amount or within a range.
Total cart items quantity: When items in the cart are less or greater than a specific amount.